SMS Sports Marketing Platform
Whether you’re an athlete, team or league, hosting a sporting event, or sharing betting advice, Subtext lets you use SMS channels to send sports texts and bring your audience of passionate sports fans right into the game.
Launch a Paid Community
In the fast-paced world of sports, Subtext’s real-time engagement keeps up. Send targeted messages as the action unfolds, taking advantage of our segmentation features to tailor the latest information and updates to specific subscribers. For MMA Shark, a premium sports handicapping service, Subtext’s real-time SMS sports marketing transformed its Facebook Group into a profitable subscription campaign. Offering MMA picks directly to subscribers for $109/mo, founder Paul keeps them updated until the last minute. And with a churn rate under 2%, the SMS service accelerates his business growth.
Sports Event Management
IRONMAN relies on Subtext’s business SMS platform to initiate new attendees of their local triathlon events, answer common questions, and send text-based encouragement. Seasoned IRONMAN athletes and first-timers alike benefit from the sense of community created by connecting with the organization through text.
Build Loyal Fans
Grow a community of loyal fans through direct, personalized communication with your audience. Subtext’s SMS marketing platform allows you to share exclusive content, behind-the-scenes insights, and interactive discussions or Q&A sessions to help you connect 1:1 with your fan base. Prince Kollie, Linebacker for Notre Dame, launched a Subtext campaign where fans pay $5 a month for access to his exclusive content. By leveraging SMS marketing, Prince uses this campaign to turn fans into superfans—and earn incremental revenue.
Why Subtext for Sports?
Subtext can help you increase sports fan engagement, drive new revenue and create unique experiences for fans.
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Create an insider experience.Make your subscribers feel like insiders. The personal touch of text with real-time updates, expert analysis, and exclusive behind-the-scenes reports lets you deliver an insider experience for sports fans. -
Monetize your fan base.Set a price for subscriptions to your campaigns so you can enjoy a recurring monthly revenue stream without compromising your artistic vision. -
Drive ticket and merchandise salesSubtext allows you to drive meaningful sales by marketing directly to your biggest fans. Provide early access to season tickets and links for exclusive merchandise drops. -
You don’t need public spats for engagement.Benefit from having 1-on-1 conversations with your Subtext subscribers. This way, passionate fans with strong opinions won’t turn heated discussions into public spectacles. You might even be reminded that they’re fans just like you.
