Whether you’re sharing music reviews, celebrity news, or restaurant recommendations, Subtext allows you to discuss your favorite topics with your dedicated audience, free from social clutter and online trolls.
Vanity Fair offered subscribers an all-access pass to Hollywood, from awards shows, to red carpet premieres, and everything in between. They also used Subtext to drive the audience to their podcast “Little Gold Men” and created show segments inspired by subscriber feedback that came in via text.
Building trust through curated recommendations
CNET’s Stream Source is a 21st century “TV Guide,” texting out recommendations and reviews of the best movies and TV shows available to stream. When their audience is struggling to find their next binge watch, they text with the experts at Stream Source who can send tailored recommendations, building brand loyalty that can’t be bought.
Keeping Dallas foodies coming back for more
Dallas foodies rely on restaurant connoisseur and food writer Sarah Blaskovich of The Dallas Morning News for trustworthy recommendations on where to eat and drink in the area. On Sarah’s very first plug, over 5% of her audience converted into paid Dallas Morning News subscribers, a testament to the connections she built through text.
Why Subtext for Entertainment?
Subtext gives you direct access to share the latest info with your subscribers while also getting feedback from them to improve future content.
No more social performances.
Avoid echo chambers and embrace the different opinions of your subscribers. Engage them without worrying about generating likes and follows. Just honest talk.
Subtext works around your schedule.
Managing multiple social channels is tough. Subtext makes texting your audience simple. Plan out your content with scheduled broadcasts, or send messages instantaneously.
Audience insights that drive engagement.
With an analytics dashboard, monthly insights, and targeted messaging, Subtext gives you the tools to identify the topics your audience loves.
Become a Subtext host
Start your host application process by completing this short form. We’ll be in touch soon!