News & Alerts

Whether you’re breaking news on a beat, sending daily headlines, or engaging with audience questions, Subtext is an effective way to let your readers know what’s happening. Whatever you’re covering, we’ve got you covered.

News & Alerts Campaigns

Why Subtext for News?

Subtext can be used to generate new revenue, reduce churn of existing subscribers, or engage the general public with your reporting.

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    The news doesn’t have to be impersonal.
    Connect with your subscribers about how the news you report on affects their lives. Listen to their questions and stories to inspire future reporting.
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    Texting is good business.
    Subtext can turn your audience into a loyal subscriber base. Whether you use the platform to drive traffic, convert digital subscribers, or retain existing members, Subtext can help you reach your revenue goals.
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    If you want to be heard, use text.
    98% of U.S. adults text, reaching every demographic. More importantly, text has a 90% open rate with a click through rate 3 times better than push notifications.
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    An accessible audience.
    SMS delivery doesn’t require internet access, which means you can deliver informative and timely updates to your audience, anytime.
Person Reading Text Messages

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